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Bayird Dodge Chrysler Jeep Ram of Kennett

1600 Independence Ave
Directions Kennett, MO 63857

  • Sales: (888) 375-5713
  • Service: (888) 475-1064
  • Parts: (888) 379-4560

Blog

The Brains Behind Jeep Cherokee's Bold Redesign


2014 was a big year for the Jeep Brand. Why? We finally got a new model-- the Jeep Cherokee.


The Cherokee was a huge departure from the typical Jeep-brand lineup styling. It was smooth and curvaceous, instead of boxy and tough-looking.

It was designed with the modern SUV driver in mind, and designer Ralph Gilles knew it would stir up a controversy. He was ready for it. “Great. We have tension.” He said, about the…

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